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Get ChatGPT & AI Traffic

Home/Services/ChatGPT & AI Traffic
/ 05.02  ·  AI Marketing

Get traffic from ChatGPT
and AI search.

Generative Engine Optimisation (GEO) for UK businesses. We position your brand to be cited by ChatGPT, Perplexity, Claude, and Gemini — the new search layer where buyers are already asking the questions your competitors are still trying to rank for on Google.

AI search visibility — ChatGPT, Perplexity, Claude citation tracking
AI traffic share
20%+
Of new B2B traffic now from AI search
Monthly from
£350
Rolling retainer, no minimum term
First citations
4–8 weeks
From kickoff to first AI mentions
Tracking
Weekly
Citation volume across all AI engines
What’s changing

Your customers are asking ChatGPT, not Googling.

Search behaviour is shifting fast. Instead of typing “best CRM for small business” into Google and scrolling through ten blue links, buyers are now asking ChatGPT, Perplexity, and Claude direct questions — and getting one consolidated answer with one recommended brand.

That answer either mentions you, or it doesn’t. If it doesn’t, you’ve lost the lead before you ever knew it existed. Traditional SEO doesn’t fix this — Google rankings are a different game from being cited in an AI response.

Our approach

Optimised for the new search layer.

GEO (Generative Engine Optimisation) is the discipline of making your brand the one AI models cite when they answer questions in your category. It’s a different toolkit from classic SEO — different content formats, different structure, different signals.

We build a content engine specifically designed for AI citation: structured articles, schema markup, authoritative sourcing, and the conversational answer-formats LLMs prefer. Then we track which models are citing you, and refine until your brand is the default recommendation.

What’s included

Everything you need.
Nothing you don’t.

Every retainer is scoped to your business, but here’s the standard package for a typical AI search engagement.

/ 01

AI visibility audit

Full audit of how your brand currently shows up across ChatGPT, Perplexity, Claude, and Gemini. Where you’re cited, where competitors win, where the gaps are.

/ 02

Citation strategy

A 30-day content roadmap built around the formats and topics that AI models cite most. Question-led articles, structured comparisons, definitive guides.

/ 03

Content production

Long-form articles written for AI citation. LLM-optimised structure, schema markup, citation-ready sourcing, infographics where they help.

/ 04

Schema & technical setup

JSON-LD schema across every page so AI models can parse your content properly. FAQ schema, article schema, organisation schema, product schema where relevant.

/ 05

Authority building

Strategic link building from sites AI models trust. Earned mentions on industry publications, podcast features, expert quotes — the signals LLMs weight heavily.

/ 06

Reddit & community signals

Strategic presence on the high-intent Reddit threads and community discussions AI models train on. Brand visibility where future training data lives.

/ 07

Citation tracking

Weekly monitoring of brand mentions across ChatGPT, Perplexity, Claude, and Gemini. We track citation volume, sentiment, and competitive share-of-voice.

/ 08

Traditional SEO foundation

AI search and Google search reinforce each other. We don’t ignore traditional SEO — we layer GEO on top of a solid Google foundation for compound results.

/ 09

Monthly reporting

Plain-English monthly reports tied to citation growth, traffic from AI search, and competitive position. Not vanity metrics — what’s actually moving the needle.

Process

From invisible
to AI-cited.

A four-stage onboarding that gets foundations in place fast, then settles into a monthly rhythm of content production and citation building.

i

Free visibility audit

30-page audit covering your current AI citation status, competitor visibility, technical setup, and the biggest GEO opportunities for your business. Yours to keep, no obligation.

Week 0 · Free
ii

Strategy & setup

Citation strategy, content roadmap, schema implementation, and tracking setup. By end of week 2, the foundation is in place and content production has started.

Weeks 1–2
iii

Production & authority

Monthly content production runs, schema rollout completes, authority-building campaigns launch. First AI citations typically appear within weeks 4–8.

Weeks 2–8
iv

Scale & optimise

Once citations are growing reliably, we scale the content engine and refine which formats are working. Monthly reporting, quarterly strategy reviews, continuous optimisation.

Ongoing
Pricing

Three monthly
retainers.

All retainers are rolling, no minimum term. We earn the next month by delivering this one.

Starter GEO
For SMBs entering AI search for the first time
£350/mo
Entry-level GEO foundation
  • AI visibility audit
  • 2 LLM-optimised articles per month
  • Schema & technical setup
  • Citation tracking (ChatGPT + Perplexity)
  • Monthly reporting
  • Quarterly strategy review
Get started
Enterprise GEO
For multi-product or multi-market brands
£1,500/mo
Dedicated programme & scope
  • 8+ articles per month
  • Multi-market & multi-language
  • Dedicated GEO strategist
  • Custom citation dashboard
  • PR & earned media outreach
  • Competitive share-of-voice tracking
  • Bi-weekly strategy calls
Talk to us
Why this matters now

Most agencies aren’t ready for the shift.

ChatGPT alone has over 300 million weekly active users. Perplexity is growing at 50% per quarter. Anthropic’s Claude is now embedded inside major productivity platforms. Together they handle billions of queries that used to go to Google.

Most SEO agencies are still optimising for keyword rankings on the old Google. Most content marketers are still writing for Google’s algorithm. The brands that figure out AI search first will own the next decade of organic traffic.

Why work with us

Senior-led, measured by citations.

We don’t outsource the strategic work. Every GEO programme is led directly by a senior content strategist who’s been doing this since GPT-4 launched. You get the people doing the thinking, not a junior copying templates.

We measure success in two things: how often AI models cite your brand, and how much of your new traffic is coming from AI search. Every retainer reports against those numbers — nothing else.

Questions

Things people often ask.

If your question isn’t here, drop us a line — we reply to every enquiry within a working day.

It’s real. ChatGPT alone handles over 1 billion queries per day in 2026, and a meaningful chunk of those are commercial-intent questions that used to go to Google. Some of our clients are now getting 15–25% of their organic traffic from AI search. The brands that don’t optimise for it are going to lose that traffic to ones that do.
Traditional SEO optimises for keyword rankings in Google’s blue-link results. GEO optimises for being cited when an AI model generates an answer. Different content formats (question-led, comparison-led, structured answers), different signals (schema, citations, authority sources), different success metrics (citation share, not keyword position). They reinforce each other but they’re not the same job.
First AI citations typically appear within 4–8 weeks. Meaningful citation share usually takes 3–6 months. Like traditional SEO, GEO compounds — the brands that started six months ago are now seeing significant traffic, and that gap grows wider every month.
Always. Every article we produce is published to your domain, owned by you, and stays with you if we ever part ways. No proprietary platforms, no content lock-in, no licensing tricks.
Yes. Rolling monthly retainer, no minimum term. We earn the next month by delivering this one. 30 days notice is appreciated to wind down cleanly, but we won’t hold you to a contract.
No — GEO can work even if your traditional SEO is weak. But the two reinforce each other. Brands that rank well on Google tend to get cited more by AI models because LLMs weight authoritative sources heavily. We typically run GEO alongside foundational SEO for compound results.
Humans, with AI assistance for research and drafting. Every article is briefed, structured, edited, and fact-checked by a senior content strategist. AI-generated content that’s published without human oversight tends to perform badly — including in AI search itself, since the LLMs are getting better at detecting it.
The four that matter for commercial traffic: ChatGPT (largest user base), Perplexity (fastest growing for buyer research), Claude (used heavily in B2B and professional services), and Gemini (integrated into Google’s own search). The optimisation techniques largely overlap — get cited in one and you tend to get cited in the others.

Ready to be the brand
AI recommends?

Book a free 30-minute discovery call. We’ll show you exactly how your brand currently shows up across ChatGPT, Perplexity, and Claude — and what it would take to be the default recommendation in your category.